Brandon Odoi is comfortable navigating outside the box. He’s made a career of using his innate ability to communicate well, capitalize on opportunities, and create them where they didn’t exist.
Odoi is a journalist and brand builder with extensive experience in four main industries: Media, Business Development, Senior Scouting (Football), Education and Church development. He excels at strategy and communications across platforms and business verticals—a skill set that has made his business and those of his employers profitable.
His professional career of twenty years has spanned a wide range of responsibilities including, reporting, producing, consulting, public relations, public speaking, marketing, management, deal negotiation, development, and writing. In 2013, he was called into the ministry accepting a role as an assistant minister in the body of Christ.
The first half of Odoi’s career was spent as a reporter and producer handling national and international news coverage for the American Broadcasting Company television network, more commonly known as ABC News. Notably, he was on the ground as a reporter and producer during the historic 2008 United States Presidential election and has covered many nationally significant breaking news stories.
Building on his experience at ABC News, in 2009, he founded and developed B. Green, a media and marketing firm where he has been able to boost the success of clients by bridging the gap between traditional and digital media. He creates strategies that merge content, marketing communications and brand building in today’s social media world. With Brandon’s knowledge of marketing, e-strategy, website design (SEO) and video production, B. Green solves problems and produces profits.
On another note, Odoi combined his journalism chops and exceptional football insights and knowledge, to found Football Hotbed, the nation’s leading multimedia platform covering youth, high school and college football as well as hosting an exposure platform showcase brand. He also took over, improved, then sold, CaneInsider.com to one of the big four media networks for profit in 2014. In 2022, he purchased FAU Owl Access to expand the journalism covering Florida Atlantic and produce membership subscriptions to earn profit.
With the help of senior minister, Alvin L. Daniels, Jr. of the Hope Church of Christ, Odoi helped found Surge Academy, an all-boys Christian private school in Hollywood, FL. He has served as the assistant minister of the Hope Church of Christ since its founding in 2013.
In January of 2021, he founded and opened the Glenda Joyce School in Wellington, FL, a tribute to his mother who was one of the first to intergrade schools in Broward County, FL in the late 1960s.
Odoi is a graduate of the Medill School of Journalism at Northwestern University, holding a Bachelor of Science. He lives in south Florida with his wife and three children.
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